We’ve had a few people ask, “Why should I verify my Facebook page? And how do I do it?”
So we asked Zoe, our in-house Social Media specialist, to lay out the steps for you.
Verifying your Facebook page is an easy, 6-step process that gives you Facebook’s stamp of approval – that little gray check mark located beside your business name. So why do it? The check mark, or badge, tells people that you are who you say you are. It means that Facebook has confirmed that your page is authentic and official.
Once you’ve completed the verification process you will receive a pop-up with the following message: “Your Page will have a verified badge and show up higher in search results to help attract more visitors.” Facebook is working hard to make it possible for users to find everything they need without ever leaving the platform. The pesky search bar – that does not work very well right now – will soon be a full-fledged search engine. For now, you can stay ahead of the game by implementing the Page verification feature.
Here’s how: if your Page’s category is “Local Business, Company or Organization” your Page may be eligible for a verification badge. If you’re an administrator and your Page has a profile picture and cover photo, you’ll see this option in your Page’s settings if it is eligible.
*If the phone call doesn’t work, click on the small hyperlinked text that says, “Verify this page with documents instead.” Upload a picture of your business license (no need for a scan) or of a utility bill and click send. This method takes about one week for the verification to go through.
There you have it – now you’re verified! Did it work for you? Let us know!