Representation Matters

Representation Matters

Reflecting reality in stock imagery The images that surround us in popular media shape our identity and inform our potential. But what happens when these images are limited or stereotypical? Or worse, what if whole groups of people simply don’t show up? So much...
Social Media for Business

Social Media for Business

Capacity is king There are plenty of factors that need to be accounted for before spooling up a social media program: number of platforms, target audiences, engagement stats, etc. But no question is more important than What do you have the capacity to do? Because with...